A crypto airdrop is a promotional tactic used by blockchain projects to spread awareness of a new token. It involves sending free tokens to users’ wallets — sometimes with no strings attached, other times in exchange for simple tasks like sharing a social media post or signing up for a newsletter.
Airdrops help projects grow their user base, encourage community involvement, and distribute tokens more widely to avoid centralization. Some airdrops reward early adopters or loyal users, while others are open to anyone. While many are legitimate, users should be cautious — some airdrops are scams designed to collect personal or wallet information.
